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Speaking of expertise make cell phones, no doubt that Nokia is one of the most experienced manufacturers. Unfortunately, the former number one manufacturer of mobile phone should now be trying to survive in the midst of the rush of new competitors.
One factor that makes the Nokia changed the fate of being what it is, according to vice president of Acer's smartphone for Europe, the Middle East, and Africa, Allen Burnes, was a choice that was dropped on the mobile platform Windows Phone.
"They (Nokia) do not have access to the Android. Fact, if yes, they could be a player that 'dangerous' right now," Burnes said in an interview with Pocket Lint, regarding the potential for the Finnish company.
Burnes highlight the differences between Windows Phone and Android in terms of support applications that determine the success of a modern smartphone. Problem is, that carried the Windows Phone platform Nokia is seen still lags behind that of his opponents. "The problem is the user has to pay for apps in Windows, while similar app in Android can be obtained for free."
Double burden
One more obstacle in this case, added Burns, is a double burden borne by Nokia. On the one hand Nokia should build its own brand. However, on the other hand, the company should also actively encourage brand Windows Phone as an attractive alternative platform for consumers.
In fact, Burns said again, Microsoft's business brand building should be submitted to the relevant software manufacturers, including in communicating the advantages of the products of the consumer. "Our position in this regard, like other players in the industry, is saying: Microsoft, we were not able to build your own brand."
Constraints is what makes Acer averse committed to making Windows Phone 8 handsets to date. While acknowledging that the mobile operating system is a great choice, Burns said he had not yet dared to "bet" for Windows Phone 8.
Acer itself has made a Windows mobile device in the form of tablets. But for smartphones, Taiwanese manufacturers are still sticking with Android.
"We also want to join (make your Windows Phone 8), but we have to make a choice. For now we know that Android can 'win'. Commitment to Windows Phone did not seem like the right choice this year," said Burns.
Burns hoping Microsoft can more actively advertise to popularize Windows Phone. "Later, once it is started encouraged, we will participate to make the handset because its OS is good."

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